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Our Brand Services
Helping You Dream, Design, Create, Build, Transform, and Activate Your Brand
Butler Branding BootcampTM
Brand Identity
Unleash the enchantment of your brand with a captivating and memorable identity that sets you apart from the rest. We'll combine imagination and strategy to create a cohesive brand that captures the hearts and minds of your audience.
Services include:
* Defining your brand, competitive framework, and target audiences to captivate and excite
* Crafting brand positioning and key messages that make your brand shine like a guiding light in a crowded sky
* Designing visually stunning elements like logo, colors, and typography that sparkle with magic and leave an everlasting impression
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Butler Branding BootcampTM
Brand Charter
Embark on an extraordinary journey to unveil the very essence of your brand. Together, we'll unlock the secrets of your brand's values, purpose, vision, and voice.
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Services include:
* Articulating your brand values, passion, purpose, and vision, that reflect the heart and soul of your brand
* Establishing brand guidelines that serve as a guiding star, directing every interaction with authenticity and wonder
* Weaving enchanting marketing narratives to consistently communicate your brand across marketing channels
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Brand Activation:
Content for Digital, Social Media, and More
Step into the spotlight and let your brand's voice resonate with charm and charisma. We'll create compelling stories and captivating content that leave a trail of inspiration and engage your audience.
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Services include:
* Creating enchanting content that sparkles across digital and traditional platforms, bringing your brand's story to life in mesmerizing ways
* Developing your social media presence with a touch of magic, building an engaged community of fans who eagerly await your next chapter
* Curating your thought leadership strategy, ensuring your brand's brilliance dazzles the world and reinforces brand perceptions
OUR FRACTIONAL and ON TAP CHIEF MARKETING OFFICER (CMO) & MARKETING STRATEGY SERVICES
Propelling Your Business's Journey with Expertise, Marketing Vision, and Strategic Consulting
FRACTIONAL CMO / INTERIM CMO
Embrace the power of visionary marketing leadership with our Fractional or Interim CMO service. Guided by the spirit of imagination, we'll become an integral part of your executive team on a part- or short-term basis.
Services include:
* Charting your brand's North Star and innovative marketing strategies that captivate your audience, unlock new possibilities, and drive exceptional results
* Leading your marketing initiatives with a touch of magic, infusing creativity and strategic thinking into every aspect of your brand's journey
* Collaborating with your team as trusted advisors, leveraging their wealth of experience to navigate challenges and seize opportunities with confidence
* Inspiring, coaching, and mentoring your marketing team
Marketing Strategy
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Unlock the true potential of your brand with our Marketing Strategy services. We'll guide you through a magical journey of discovery and craft a roadmap that leads to triumph.
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Services include:
* Delving into the depths of data and insights, we'll uncover hidden opportunities, like treasures waiting to be discovered
* Creating an enchanting marketing strategy that combines the power of analytics, creativity and storytelling, to captivate your audience & deliver results
* Developing a spellbinding, integrated, omni-channel marketing plan across owned, earned and paid channels that maps out the path to success, ensuring every step is aligned with your brand's purpose and vision and exceeds key performance measures and objectives
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CMO On TapTM
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You carry the vision, the numbers, and the risk. Sometimes you’re unsure of the next move, have no safe sounding board, and know a wrong call could cost millions.
We are your confidential and objective partner to confidently pressure-test decisions, exactly when you need it.
We offer knowledgeable and actionable guidance to clients weekly and on call.
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Services include:
* Shot: Weekly 60-minute Zoom for ongoing input and coaching
* Double: Shot services plus up to four “power-hours” a month: confidential, executive-level help whenever something can’t wait for an agency project or the next week​​
OUR LOYALTY, PARTNERSHIP
& CREATIVE CENTERS OF EXCELLENCE SERVICES
Sparking the Magic of Loyalty, Partnerships & Creativity:
Engaging Customers, Empowering Collaboration, and Increasing Efficiency
Loyalty Programs & Marketing
Build unwavering customer devotion with our Loyalty Marketing and Loyalty Program Development services. We'll help you create a bond that lasts a lifetime, turning customers into devoted fans.
Services include:
* Crafting enchanting loyalty programs that ignite excitement and inspire loyalty among your customers, transforming them into true believers of your brand's magic
* Infusing your loyalty initiatives with a touch of wonder, blending rewards, personalized experiences, and captivating storytelling to create unforgettable moments of connection
* Guiding you through the development of a loyalty roadmap, sprinkling it with our expertise to ensure every interaction is a magical experience that keeps your customers spellbound while managing profitability
Partnership Marketing
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Through the power of collaboration, embark on a journey of shared success with our Partnership Marketing services. Together, we'll build alliances that transcend imagination and open doors to new horizons.
Services include:
* Weaving a web of strategic partnerships that amplify your brand's reach and connect you with like-minded allies who share your vision of creating extraordinary experiences and deepening customer engagement
* Unleashing the magic of co-branded initiatives and collaborative campaigns that leave a lasting impression, captivating your audience and forging unforgettable memories
* Nurturing relationships and cultivating a sense of unity among partners, fostering a spirit of adventure and collaboration that leads to remarkable achievements
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Creative Centers of Excellence
Harness the creative brilliance while increasing efficiency within your organization by building a Creative Center of Excellence. With our guidance, your team will become storytellers, crafting captivating marketing creatives that enchant, engage, and delight. All while effectively managing resources.
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Services include:
* Establishing optimal organizational design, processes, and workflows that infuse efficiency and excellence, ensuring your creative engine runs smoothly and flawlessly
* Nurturing talent and providing guidance on best practices, empowering your team to create remarkable marketing assets that leave a lasting impression
* Inspiring your team with a touch of wonder, fostering a culture of imagination, collaboration, and innovation